Economic times always seem fickle. When the economy is going up, you hear murmurs of the inevitable bubble bursting. When times are down, it's just a matter of finding those who are profiting and painting a target on their back. Rarely is everything good across the board - or not so good. As such, the nationwide housing market continues to appear quite robust. Many calling for the inevitable … [Read more...]
3 Ways to Start Investing in Real Estate
So you want to be a real estate investor or at least get your feet wet into the exciting world of real estate. After all, with so many TV shows out there exalting the rags-to-riches stories of average Joes striking it big, why can't you do the same? Aside from the fact that TV is not intended to be a proxy for reality, despite the misleading moniker 'reality television', rarely do millionaires … [Read more...]
Why Hawaii Real Estate Makes Sense
I've had a few people reach out to me lately wanting to start investing in real estate but complaining about the high prices in Hawaii. The quick response would be: "That's the cost of living in paradise!", right? But there's more to it than that. Looking historically at the market, Hawaii is buffered by a lot of the swings that categorize the past few decades of many areas on the mainland. Of … [Read more...]
Basics of Real Estate Marketing – Part 2
In the previous post, I went over some basics of marketing for real estate professionals. Whether you're a realtor, broker or investors, marketing is the key to keeping your business open and not shuttered down. Remember -- if you're not marketing, you're not in business! Let's recap -- direct mail gives you access to thousands of potential leads. Homeowners, sellers, potential buyers, private … [Read more...]
Basics of Real Estate Marketing – Part 1
As a coach with the top-rated FortuneBuilders Mastery program, I often tell my students that 90% of their business is MARKETING. In fact, I go as far as to tell them that if they're not marketing, THEY'RE NOT IN BUSINESS. I firmly believe this to be true. So many new real estate investors worry so much about their website, getting the perfect business card, and making sure they understand … [Read more...]
The Power of Real Estate Mastery
If it seems like it's been a while since the last real estate post, then you're correct and I apologize. Most of June was spent with family in Japan while the past week has been here in San Diego; in the meantime, the blog somewhat fell by the wayside but is hopefully now right back on track. One of the key forces behind anyone who becomes a truly successful real estate investor is the … [Read more...]
Real Estate Investment Information Sources
People are always interested in real estate -- it's the one industry that will never fail to draw attention and get people talking. "What's the market doing? Are prices doing up? What's happening with foreclosures? Did you see that the mansion by the lake is up for sale? What's the Fed doing to interest rates? Do you watch Flip This House or Property Brothers?" But where do you actually go to … [Read more...]
Invest in What You Know
The term "real estate investor" gets thrown around a lot. Many people who get started learning how to flip houses immediately give themselves this label. That's ok - I'm all for the 'fake it 'til you make it' approach. But the term itself is rather vague, no matter whether you're a seasoned veteran or new investor -- after all, there are countless ways to invest in real estate. Calling yourself a … [Read more...]
Due Diligence When Buying a House in Hawaii
There are few things more exciting than buying a house - especially in beautiful Hawaii. If it's your first home, then there's that extra dose of anticipation of creating your own home as you visualize it. If it's a second home or an investment property, well, that's exciting as well but more from a financial perspective. No matter your reason for buying a house in Hawaii, there are definitely … [Read more...]
Realtors and Investors Working Together
There are a lot of real estate investors who have a somewhat combative, almost hostile relationship with the concept of realtors. It doesn't make sense to me. Investors and realtors play different yet incredibly complementary roles in local real estate transactions. I understand on the surface where some of the friction comes from -- to a large extent, we market our services to the same people. … [Read more...]
